MARKETING Strategy & IMplementation
In every venture lies a story. What's yours?
Using expert story-telling, impeccable voice, industry-specific research, case studies, success stories, and statistics, we'll craft the language and story to perfectly express your value to clients and prospects through creative content.
We'll find your audience & define your personas.
We'll create your voice to tell your story.
We'll show you where to share it.
(in a nutshell)
BOOK A CONSULTATION
Ready to book a consultation?
Call us at 203.733.8926
or fill out the contact form below & we’ll get you storytelling and strategizing!
Get up close and personal with your potential clients through the most cost effective marketing approach. We'll help you define your audience, and the buyer-personas within that audience, to create content that really speaks to them.
Access to decades of content marketing experience will help your story stand out from the competition! We'll work with you to create content that tells an incredible story, while simultaneously selling your brand, product, or service.
A BUSINESS APPROACH TO CREATIVE. A CREATIVE APPROACH TO BUSINESS.
How will your marketing strategy stand out from the masses?
We will help you create and implement a solid marketing strategy to share your custom content, with access to our creative partners who provide, custom images, landing page builds, web design, and social media strategy and implementation.
Founder Alix Purcell has over a decade of experience in marketing, public relations and advertising for both corporate and non-profit organizations, and more recently in business coaching and strategic implementation.
As an active fiction and screenplay writer, Alix saw an opportunity to combine her passions to create more lucrative sales opportunities for businesses through persona marketing, content marketing and strategic story-telling.
Alix started BusinessDifferetly to take an agency approach to content creation, and help businesses large and small design and implement marketing strategy through buyer person identification, story-telling, and strategic implementation. READ MORE >
Our clients range from ENTREPRENEURS to COMPANIES in industries that include TECHNOLOGY, FINANCE, LEGAL, MEDICAL, and PROFESSIONAL SERVICES such as THERAPY and COACHING.
They are always in need of two things:
A better understanding of their ideal client or target market and the needs of that ideal client or target market.
Compelling content that inspires their potential clients or customers to take action and learn more about their product or service, and ultimately purchase that product or service.
We work with clients to BRIDGE THE GAP between their expertise and the knowledge of their clients.
Through WEB CONTENT, BLOGS, ARTICLES, WHITE PAPERS, BOOKS and MUCH MORE we work as translators and story-tellers to make sure your clients have access to content that engages and artfully expresses your value. Once they become clients we make sure their experience with you is consistently informative and enjoyable so they become ongoing or repeat clients.